Now that you know who you’re here to serve, it’s time to whip up a delicious menu of items for your ideal clients to choose from.
In this episode of the Seen and Sold podcast, it’s all about the offer menu. This is what you offer to your ideal clients either as a freebie or an ‘entrée’ program. Listen in to learn why you don’t need to have a huge audience to make sales, just an engaged one.
Inside this episode:
[1:34] Why you have to allow yourself to be seen, to be sold.
[2:25] Stop scaling too fast and instead scale on the right time.
[6:20] Think of one freebie and an ‘entrée’ program that you can offer to get known for and focus on it at the very beginning.
[12:43] Understanding that your ‘offer menu’ strategy is for helping people make a clear decision if you’re the best person to solve their problems, not to make many sales.
[15:40] Be clear of what you’re putting out there and let people make their buying decisions.
[16:28] Make your free content ultra-valuable to entice buying customers.
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